Are your ads driving conversions you’re not measuring?
Discover the true impact of your marketing efforts even when your customers convert on DTC, Amazon, or retail.
You might be missing the total impact of your marketing
Customers don't always purchase where your marketing tells them to. If you sell in more than one channel (e.g. retail, Amazon) but you only measure .com, you might be under-valuing impact.
There is often a halo effect where ads direct customers to purchase on their site, but customers actually convert on Amazon or in retail locations.
Haus integrates with all your sales channels
Haus ingests Amazon & retail data to report total lift across all sales channels for every experiment you run.
Understand whether your spend is shifting users from one sales channel to another, or driving incremental sales you previously could not observe.
Retail A/B Testing
Haus experiments help you measure ROI on new sampling, merchandising, and other retail programs.
Double down on whats working.
Omnichannel impact included in every test
Leverage GeoLift for a comprehensive view of marketing impact across all of your sales channels, with actionable insights and clear next steps.
Thinking beyond dot com: How Newton Baby uncovered the halo effects of TikTok ads on Amazon sales.
Newton Baby measures the lift of both DTC and Amazon sales driven by TikTok ads for a clearer picture of total impact from the channel.
Case study
