In the Tariff Trenches With Michael Wieder, Co-founder and President of Lalo

Episode 11
Listen on Spotify

Recently back from a trip to Asia and an appearance on CNBC, Michael Wieder, Co-founder and President of baby brand Lalo, sits down with Olivia Kory to discuss how the business is thinking about customers, supply chain, and P&Ls amidst unprecedented tariffs.

Latest Open Haus episodes

See all

Can A Model Predict Incrementality?

Can A Model Predict Incrementality?

Stanford Professor Brett Gordon joins the podcast to discuss his influential research around predicting incremental impact of marketing campaigns using experiments.

What To Do After A Bad Incrementality Test Result

What To Do After A Bad Incrementality Test Result

Haus Measurement Strategists Dean Gordon and Ike Armstrong sit down to talk about next steps after that difficult moment when you get a test result that “punches you in the chin.”

Incrementality Testing at Scale: Lessons from Newton CMO Aaron Zagha

Incrementality Testing at Scale: Lessons from Newton CMO Aaron Zagha

Newton Baby CMO Aaron Zagha on building a data-driven marketing org, betting early on incrementality, and driving 30% efficiency gains with Haus.